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Rob Goodwin - Chief Data Officer

Rob Goodwin

Chief Data Officer

Rob leads the MSQ Global data function, utilizing data at the heart of decision making and helping brands unlock its power to drive customer engagement and business impact. Rob has built data-driven solutions at Sky and British Airways and most recently led the data strategy for Selfridges, BT, Stellantis, Shell and Samsung.

Amongst our mixed breed of creatives, strategists, technologists and data experts, and the people that support and bring it all together, you’ll find over 60 of us working happily from home and at our new offices in Bow Street. As well as our MBAstack colleagues, we also connect daily on projects with relevant experts from the wider MSQ family.